Description
Wella Color Charm Powder Hair Lightener provides professional-strength lightening power for dramatic color transformations and highlights. This 16 oz container of blue-based powder lightener can lift hair up to 7 levels while minimizing brassiness and yellow tones. Perfect for creating platinum blonde, highlights, or preparing hair for fashion colors, this salon-quality formula delivers consistent, predictable results. The dust-free powder mixes easily with 20, 30, or 40 volume developer depending on desired lift level. Formulated with conditioning agents to minimize damage during the lightening process while maintaining hair integrity. Ideal for professional colorists and experienced home users who want maximum lightening power. The blue base helps neutralize unwanted warm tones during lifting, resulting in cleaner, more even blonde results. Can be used for full head lightening, foil highlights, cap highlights, or color correction. Wella’s professional heritage ensures reliable performance and consistent results. This versatile lightener works on all hair types and textures when used according to directions.
Suggested Use
Mix 1 part powder with 2 parts developer (20-40 volume) to form smooth paste. Apply to dry hair using brush or applicator. Process 15-45 minutes depending on desired lift, checking every 10 minutes. Do not exceed 45 minutes total processing time. Rinse thoroughly and shampoo.
Ingredients
| Ingredient | Amount | Purpose |
|---|---|---|
| Potassium Persulfate | 35% | Primary bleaching agent |
| Sodium Persulfate | 25% | Bleaching accelerator |
| Ammonium Persulfate | 15% | Lightening booster |
| Sodium Silicate | 8% | Dust control, thickening |
| Blue Pigment | 2% | Tone neutralization |
Other Ingredients
Sodium Stearate, Magnesium Carbonate, Sodium Carbonate, EDTA, Cyamopsis Tetragonoloba Gum, Algin, Paraffinum Liquidum, Potassium Stearate, conditioning agents and anti-dust compounds.
Warnings
• Lightening products can cause severe hair damage if misused
• Never use on previously lightened or damaged hair without professional consultation
• Always perform strand test before full application
• Do not exceed maximum processing time of 45 minutes
• Avoid contact with skin, eyes, and clothing – may cause burns or irritation
Disclaimer
We work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed.We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.






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