Description
Dark and Lovely Go Intense Hair Color in Original Black delivers rich, vibrant color with long-lasting results. This professional-quality hair coloring system is specifically formulated for textured and ethnic hair types, providing 100% gray coverage while maintaining hair health. The Go Intense formula features advanced color molecules that penetrate deeply into the hair shaft for intense, fade-resistant color that lasts up to 8 weeks. Dark and Lovely has been a trusted leader in ethnic hair care for over 40 years, understanding the unique needs of textured hair. The Original Black shade provides a deep, natural-looking black color that enhances shine and dimension. The complete kit includes everything needed for salon-quality results at home: color cream, developer, conditioning treatment, and detailed instructions. The ammonia-enriched formula ensures complete color penetration while built-in conditioners protect hair during the coloring process. Perfect for those seeking dramatic color transformation or maintaining existing black hair color with enhanced vibrancy and shine.
Suggested Use
Mix color cream with developer in provided bottle. Apply to dry, unwashed hair from roots to ends. Process for 25-30 minutes, checking color development every 10 minutes. Rinse thoroughly with warm water until water runs clear. Shampoo gently and apply conditioning treatment for 2-3 minutes before final rinse.
Ingredients
| Ingredient | Amount | Purpose |
|---|---|---|
| Ammonia | 3.2% | Alkalizing agent for color penetration |
| Hydrogen Peroxide | 6% | Oxidizing agent for color development |
| PPD (Para-Phenylenediamine) | 2.1% | Primary coloring agent |
| Resorcinol | 1.8% | Color coupler and developer |
Other Ingredients
Water, cetearyl alcohol, sodium laureth sulfate, ethanolamine, fragrance, sodium sulfite, EDTA, hydrolyzed collagen, and various conditioning agents including natural oils and protein derivatives.
Warnings
• Always perform patch test 48 hours before use
• Do not use if scalp is irritated or damaged
• Avoid contact with eyes, face, and broken skin
• Do not use on eyebrows or eyelashes
• May cause allergic reactions in sensitive individuals
Disclaimer
We work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed.We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.






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